I had the pleasure of attending this year’s SF Music Tech Summit and met several smart, creative, and big-thinking founders of a wide variety of music tech startups. Everyone I met with seemed excited and energetic about what their teams are working on and fully committed to making some noise at the summit and beyond.

I set down with about a dozen founders to gain insight into what they’re gearing up to present to the world (or at least the music industry) and what, if any, trends I could uncover. What I learned about their products/services was interesting, cool, and amazing even; but there was a more important theme that manifested at the summit that every music tech startup founder should know. Read about it on Hypebot.