Dae Bogan To Moderate “Online Video & Music-Related Content: Promotion and Monetization Strategies” Panel At The Digital Entertainment World Conference

DEW Online Video Panel

I am excited to announce that I will be joining the likes of Eddy Moretti (Chief Creative Officer of VICE Media Group), Steve Mosko (President of Sony Pictures Television), Ynoz Kreiz (President of Maker Studios), and Thomas Gewecke (Chief Digital Officer and Executive Vice President, Strategy and Business Development of Warner Bros. Entertainment) as the official moderator of the panel “Online Video & Music-Related Content: Promotion and Monetization Strategies” at the Digital Entertainment World conference next month.

The speakers on my panel are digital entertainment industry executives, including:
– Doug McVehil, Senior Vice President, Content & Programming, Vevo
– Ali Rivera, West Coast Head Artist Label Relations, YouTube
– Paul Kelly, Vice President of Music Brand Sales, Viacom Music & Logo Group
– Damon Marshall, Vice President, Business Development, Supersonic

PANEL DESCRIPTION: The viral success of music videos is having a huge impact on how the medium is viewed as a promotional and monetizable tool. This panel will look at case studies and discuss the growth of music-related content on online video platforms, strategies for building viewership and engaged communities and how to monetize music-related video content through ad-supported models.

The only conference about the complete digital ecosystem (games, music, video, publishing), Digital Entertainment World features over 300 speakers and 100 sessions across 3 days taking place February 10th – 12th, 2015 at the Hyatt Regency Century Plaza. For complete details, agenda, and speaker bios, visit www.dewexpo.com.

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About Dae Bogan

Dae Bogan is a music rights executive, serial entrepreneur, and educator with over fifteen years of experience in the music industry. Currently, he is the Head of Third-Party Partnerships at the Mechanical Licensing Collective and Lecturer at the UCLA Herb Alpert School of Music.

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