[Podcast] Copyright Clearance Center Adds Recording Of “View From The Top: The Future Of Machine-To-Machine Rights Management” Panel Discussion From RightsTech Summit 2017 To Its Beyond The Book Podcast
Machine-to-machine communication is the ideal scenario if we want to enable on a global scale, with as little friction as possible and at a reasonable cost, the licensing of works and the payment of royalties to rightsholders. That at least is the stated premise for a recent discussion at the annual RightsTech Summit conference.
But how far have we come? How close are we to achieving a digitized business environment for rights and royalties that is as fully realized as we see today in media distribution and consumption? Until code entirely does away with contracts will human beings will continue to add a value that no machine ever can?
“I think all of this starts with a human being. No matter what technology we apply to these systems, if a person doesn’t know how to interact or create the data that they need to disseminate, it’s just not going to get there,” said Michael Shanley of Music Reports. Technology evolves all the time, and I think we’re getting to great places in technology. But education and information is, I think, paramount.”
Panelists for the session moderated by CCC’s Chris Kenneally included Dae Bogan co-founder & CEO of TuneRegistry, a music and rights metadata management platform; Benji Rogers, a British-born, New York-based entrepreneur, who co-founded the Dot Blockchain Music Project, an attempt to create a de-centralized global registry of music rights using blockchain technology; Michael S. Simon, President of Rumblefish, a world leader in music micro-licensing and YouTube monetization and also CEO of the Harry Fox Agency LLC, the nation’s leading provider of rights management, licensing and royalty services for the music industry; and Michael Shanley, Vice President of IT Business Development at Music Reports, developers of proprietary databases and software applications that facilitate music rights administration.
10/25 – Music Business Association presents “Demystifying Black Box Royalties – Practical Solutions For Unlocking Your Royalties” webinar by Dae Bogan Music (Members to receive details via email from MBA)
10/28 – “DIY Musician’s Starter Guide To Being Your Own Label & Publisher” Ebook Launch Webinar presented by TuneRegistry and CreativeFuture(Follow TuneRegistry on Facebook, Twitter, or Instagram for more details)
Dae Bogan Announces Marcato Academy’s FREE “Music Industry Entrepreneurship Masterclass Tour” 2017 – Brooklyn / Oakland / Cleveland / Los Angeles
For years I’ve been asked to live stream my classes and workshops. I’ve finally decided to do something even better: I’ve decided to develop an online music business academy.
Over the next few months, I will be developing and publishing music business education online courses under the brand Marcato Academy. In music theory, “marcato” is the Italian word for emphasis and here I use it to mean an emphasis on quality music business education.
To kick-off to this journey, I’ve decided to put together a series of FREE masterclasses in cities that I will be visiting over the next several weeks to speak at music industry conferences or catch up with family and friends.
The “Music Industry Entrepreneurship Masterclass Tour” will feature four spot dates of 2 hour classes held in Brooklyn, Oakland, Cleveland, and Los Angeles.
Topics To Be Covered:
- Intellectual Property (IP) – What is IP? What IP does your business create? How to protect your IP? What third-party IP does your business use? How to be compliant in the use of third-party IP?
- Rights Administration & Licensing – What rights do you own and/or control? How are rights licensed and monetized? What are some rights administration best practices? When and how to join music rights organizations?
- Business Formation – What business formation options are available to you? What are the pro’s and con’s between different entity structures? What are some tax implications that should be considered?
- Go-To-Market Strategy – How to conduct market research in the music industry? How to develop a go-to-market strategy? How to market on a budget?
- Team Building – When and how to build your team? How to seek, vet, and hire freelancers? How to leverage interns in a mutually beneficial manner? Best practices for remote organization management.
- Networking & Personal Branding – How to establish a personal brand as a music industry professional? How to find networking opportunities? Online networking best practices?
Ideal Attendees: Music industry entrepreneurs starting or currently operating record labels, music publishing companies, artist management firms, music production houses, and self-managed DIY musicians.
Tour Dates (Masterclass @ 11AM):
- Sat. 9/30 – Brooklyn – 395 Warehouse – 395 Johnson Ave, Brooklyn, NY 11206
- Sat. 10/14 – Oakland – Zoo Labs – 1035 7th St, Oakland, CA 94607
- Sat. 10/21 – Cleveland – BOP STOP at The Music Settlement – 2920 Detroit Ave, Cleveland, Ohio 44113
- Sat. 11/18 – Los Angeles – SAE Insitute LA – 6700 Santa Monica Blvd, Los Angeles, CA 90038
FREE TICKETS AT WWW.MARCATOACADEMY.EVENTBRITE.COM
RightsTech Summit – September 17 – New York, NY http://rightstechsummit.com/
VIEW FROM THE TOP: THE FUTURE OF MACHINE-TO-MACHINE RIGHTS MANAGEMENT
If licensing and royalty payments are ever to be managed with the same machine-to-machine efficiency as media distribution and consumption, rights information must be put into machine-readable formats. A panel of senior executives from across media sectors to discuss the status of various initiatives to get rights information into machine-readable form, the challenges they’re facing, and how close or far we are from reliable machine-to-machine rights clearances.
Dae Bogan, Co-founder and CEO, TuneRegistry
Christopher Kenneally, Director, Business Development, Copyright Clearance Center
Benji Rogers, CEO, dotblockchain Music
Michael Shanley, Vice President of IT Business Development, Music Reports
Michael Simon, President & CEO, Rumblefish
MODERATOR: Christopher Kenneally, Copyright Clearance Center