What Musicians Should Know About YouTube’s New Music App
[This article was written by Gray Gannaway and it originally appeared on his website. It is re-published here with his permission.]
YouTube announced the arrival of its new YouTube Music app on both iOS and Android devices. This news quickly follows last month’s announcement of YouTube Red, and may prove to be a useful product for people that primarily listen to music on YouTube. Read on for a quick overview on the new app, including its pros and cons for both fans and musicians.
New Layout
The YouTube Music app features 3 main tabs at launch: Home, Recommendations, and Liked Songs. The Home tab prominently features “My Station” which is an endless mix of videos based on your music listening history on YouTube. Below that, YouTube provides Genre Stations for the genres they think you’ll be interested in, as well as videos you’ve previously watched or may be interested in.
mydiveo Launches Beta To Help Indie Artists Connect And Get Discovered
I am thrilled to announce that my clients Driss Ouazzani and Roslynn Cobarrubias have officially launched mydiveo in beta. Sort of a video-based Linkedin for the creative community, mydiveo aims to help artists connect and get discovered.
mydiveo is a global talent discovery platform fostering creative collaborations and new connections between artists, music lovers, music industry professionals and brands. mydiveo makes it easy to find and connect with local talent worldwide and enables artists to engage with their community.
Sign-up for a free mydiveo account at www.mydiveo.com.
Independent Artists Can Now Reach Music Fans On In-store Music Video Network
INDEPENDENT ARTISTS: We are currently accepting music submissions for the in-store music video network broadcasting in over 130 teen retail stores across the United States for the month of July. Discounts available for early-bird submissions. Must be CLEAN music videos, lyric videos, or artwork videos (still image + background music).
Dae Bogan’s Music Business Lecture Slides
I am slowly, but surely, adding more content to my SlideShare page. Check it out for lecture slides on music marketing & music publishing.
Panelist Spotlight: Lisa Vega, CEO at Lisa Vega Group / SAE Institute 3rd Annual Tech Expo ‘Social Media In A Changing Music Industry’ Panel Moderated by Dae Bogan
Panelist Spotlight: Lisa Vega has worked closely with pop culture’s most influential icons from rock legends David Bowie, The Eagles, Frank Sinatra, Fleetwood Mac, AC/DC, Duran Duran, and Steven Van Zandt’s Wicked Cool Records to rock festivals Lollapalooza, Ozzfest to Rolling Stone Magazine to high profile charity events such as the Sharon Osbourne Colon Cancer Foundation, Frank Sinatra Celebrity Golf Tournament –- bringing her expertise in communications and brand imaging to every project.
Lisa was responsible for creating the “Osbourne” phenomenon via a strategic communications campaign that transformed Ozzy from rock ‘n’ roll madman to lovable family man, thus initiating the media frenzy that established the Osbournes as cultural icons.
Panelist Spotlight: Jeremy Gruber, Vice President of Digital Marketing & Strategy at Concord Music Group / SAE Institute 3rd Annual Tech Expo ‘Social Media In A Changing Music Industry’ Panel Moderated by Dae Bogan
Panelist Spotlight: Jeremy Gruber is the Vice President of Digital Marketing & Strategy at the leading independent record label, Concord Music Group. He leads digital, social media, CRM and direct to consumer strategies for company’s diverse portfolio of labels. His team works with legacy artists including Paul McCartney, Paul Simon, James Taylor, Gregg Allman, legendary Jazz including Miles Davis, John Coltrane and Dave Brubeck as well as newer acts including Seether, Spoon, St. Vincent and Little Dragon. Prior to working at Concord, Jeremy ran digital marketing at 10th Street Entertainment and Eleven Seven Music working with marquis rock acts like Mötley Crüe, Buckcherry and Papa Roach.
Dae Bogan Contributes To Bobby Owsinski Music Industry Book Now Published: Music 4.0 A Survival Guide For Making Music In The Internet Age
I am excited and honored to announce that the music industry book in which I contributed is finally out and available on Amazon. “Music 4.0: A Survival Guide For Making Music In The Internet Age” by Bobby Owsinski is the definitive guide for any independent artists to understand the in’s and out’s of making, promoting, and selling imusic in the Internet era. My contribution is in Chapter 7: Marketing With Social Media. I talk about the Myspace platform and why I think every indie artist needs to incorporate Myspace in their overall digital marketing strategy.
Check out the book for amazing insights into how the music industry has changed with and what you should be doing in Internet age.
Dae Bogan Contributes To Social Media Marketing Chapter Of Esteemed Author Bobby Owsinski New Music Business Book (Available Pre-Order on Amazon)
I had the pleasure of providing insight into social media marketing for music and musicians in Bobby Owsinski’s “Music 4.0: A Survival Guide for Making Music in the Internet Age (Music Pro Guides)” which is available for pre-order on Amazon.com.
About Music 4.0:
Featuring the latest music business and social media concepts as well as brand-new interviews with a variety of the industrys top movers and shakers, Music 3.0: A Survival Guide for Making Music in the Internet Age, Third Edition is a completely updated version of the previous best-selling editions! How has streaming music impacted the artist and the industry? Who are the new industry players? Why do traditional record labels, television, and radio have increasingly less influence in an artists success? How should music be marketed and distributed in this new world? How do you make money when listeners stream your music? Whats the best way to develop your brand? How are Facebook, Twitter, and YouTube best used as marketing tools? What are the new technologies being introduced that will influence how we sell and market our work? All these questions are answered in in this updated version of Music 3.0, along with some new high- and low-tech tips for inexpensive marketing and promotion
ChazBo Music Aims To Help Indie Artists Promote Video Music In The Digital Age
ChazBo Music Video Music Promotion – Reach New Audiences. Gain Exposure. Make New Fans
In today’s busy music scene, it can be challenging for independent artists to break through the clutter to get their music in front of music listeners. With the explosion of social media and digital tools to help indie artists promote their music, it all seems a bit overwhelming. Well, my company ChazBo Music hopes to take a little bit of the pressure off of indie artists when it comes to getting your video music in the right places. From TVs in retail stores, to TVs on college campuses, to MTV and REVOLT, to DISH video on demand and Ncredible TV, we distribute video music to reach millions of music lovers. Read More…
[Press] ChazBo Music And Myspace Collaborate To Showcase Artists in New Lifestyle Show “Myspace Presents” Streaming In Retail Stores
ChazBo Music And Myspace Collaborate To Showcase Artists in New Lifestyle Show “Myspace Presents” Streaming In Retail Stores
“Myspace Presents” to launch on February 14th in Shiekh Shoes retail stores across the U.S.
Los Angeles, California—February 11, 2014—Myspace (myspace.com) and Los Angeles-based out-of-home digital entertainment network startup ChazBo Music, announced today that Myspace has signed on to curate a sixty minute programming block titled “Myspace Presents” giving patrons of Shiekh Shoes access to the same quality content available on Myspace’s newly redesigned platform. Conceptualized by ChazBo Music’s Founder and CEO Dae Bogan, and developed by Myspace’s artist relations’ team, “Myspace Presents” will feature the latest music videos from upcoming and buzzworthy artists, intertwined with original programming produced by the Myspace editorial team. Read More…
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