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Lukas Graham And Digital Music’s New Fan Conversion Funnel

Lukas Graham

Screenshot of Lukas Graham’s self-titled debut album cover art posted on Lukas Graham’s Facebook page; accompanied by the comments section.

The image featured above is a screenshot of a post on recording artist Lukas Graham‘s Facebook page. This blog entry is about the idea of the Digital Music’s New Fan Conversion Funnel as illustrated by a comment posted in the comments section by Lukas Graham fan, Stacy Angus.

But first, a quick crash course on conversion funnels.

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Grammy Winning Engineers Launch Digital Mastering Service For DIY Musicians, eMastered

Screen Shot 2016-03-23 at 5.10.49 PM (1)

Using an intelligent mastering engine built from analyzing thousands of hit songs, eMastered gives musicians an easy and affordable way to master tracks from the comfort of their own homes.

Grammy Award-winning engineer Smith Carlson and hit EDM singer/producer Collin McLoughlin announce the launch of eMastered, an online tool redefining the way musicians approach audio mastering. eMastered enables users to instantly master recordings online, making what is traditionally a complex and expensive process much more simple, affordable, and accessible to musicians worldwide.

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See You At SXSW 2016

SXSW 2016

SXSW (aka South by Southwest) is one of my favorite conference series where creators and technologists converge around content, innovation, and industry issues. It’s a place for discovering and being discovered, a place for inspiration, a place to conduct business, and a place to build new lasting relationships. And from the never-ending day parties, concerts, brand activations, and Austin nightlife, it’s fun as heck!

As a SXSW Mentor, I have the privilege of participating in one-on-one sessions with SXSW attendees who seek feedback on their projects/careers/startups and insight based on my areas of expertise and experience in digital media and the music industry.

This year I will be participating as a Mentor for the SXSW Interactive Conference (March 11-15) in the Startup Village track and SXSW Music Conference (March 15-20) in the Music Tech & Format Wars track. I will also be present at the SXSW Music Hackathon Championship where hackers use their programming knowledge and a collection of music-tech APIs to develop their industry-changing prototypes and compete for over $10,000 in prizes, awarded by our panel of celebrity judges.

For my mentor session schedule and to reserve a  slot with me, see my schedule at http://sxsw.is/1KYDFO2.

Going to SXSW? Say “hi” @DaeBoganMusic

What Musicians Should Know About YouTube’s New Music App

[This article was written by Gray Gannaway and it originally appeared on his website. It is re-published here with his permission.]

YouTube announced the arrival of its new YouTube Music app on both iOS and Android devices. This news quickly follows last month’s announcement of YouTube Red, and may prove to be a useful product for people that primarily listen to music on YouTube. Read on for a quick overview on the new app, including its pros and cons for both fans and musicians.

New Layout

The YouTube Music app features 3 main tabs at launch: Home, Recommendations, and Liked Songs. The Home tab prominently features “My Station” which is an endless mix of videos based on your music listening history on YouTube. Below that, YouTube provides Genre Stations for the genres they think you’ll be interested in, as well as videos you’ve previously watched or may be interested in.

 

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Landr Launches Desktop App To Bring Intelligent Mastering, Better Workflows Into Digital Audio Workstations

Landr1

Mastering app to expand workflow features for bulk uploading, integration with D.A.Ws, and cloud storage to make getting great sound even faster

LANDR, the cloud-based audio post-production software platform, is excited to announce the launch of their free desktop app – designed to make the music creation and engineering workflow seamless. The app expands the reach of the LANDR.com services to include new workflow features like integration with digital audio workstations (D.A.Ws), metadata editing, improved file management, and cloud storage backup for all mastered tracks. It’s now available for download at www.landr.com.

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Dubset Releases Inaugural Mix Transparency Report: Atlantic Records, David Guetta Most Sampled

dubset

The fastest growing genre – Electronic Dance Music – may very well become the music industry’s latest key to unlocking millions in untapped revenue, and we finally have the data to prove it.

Today, Dubset, a technology-based licensing specialist that enables DJs to legally release, distribute, and monetize mixed music (i.e. remixes, mashups, mixes, etc.), has published the first edition of its monthly report: Dubset Mix Transparency Report (Special Edition Year-to-Date 2015).

Read the full article on Hypebot.

Major Labels Sue Music Tech Startup Aurous In First Week Of Launch

AUROUS

Here we go again. Music Business Worldwide reports that “The RIAA — on behalf of UMG, Sony Music Entertainment, Warner Bros. Records, Atlantic and Capitol Records — has today filed a lawsuit against Aurous and its founder Andrew Sampson for what it calls ‘willful and egregious copyright infringement’.”

The music app, being called the “the new Grooveshark” (Grooveshark shut down earlier this year after similar lawsuits was filed against the company), just launched in public Alpha this week.

Aurous’ founder, Andrew Sampson, maintains that the website is a search engine that enables Internet users to search BitTorrent networks to find and stream content. However, the RIAA argues that the website directly targets recorded music from overseas pirate sites, effectively enabling consumers to infringe on the copyrights of record labels.

Whether Sampson intended on his platform to illegally access and stream recorded music or if he truly believed he built a legitimate consumer app detached from piracy, like many other uninformed tech developers out there, he has been caught in what could be a very expensive and crushing legal battle informed by copyright law.

I spend a great deal of time consulting with entrepreneurs who have cool ideas to develop new music apps, services, and platforms. However, the challenge that many of them face is having a limited understanding of the music publishing and recording landscape, from the perspective of a music tech startup. With the help of a music industry professional, founders gain insight on where products and services may infringe on the intellectual property rights of others. I’ve helped numerous startup entrepreneurs create products, formulate business models, and deliver value, all while respecting and complying with the intellectual property rights of third-party rights owners.

Read more about this story at Music Business Worldwide.

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